The Canadian media are all a-buzz about the latest private broadcaster to seek and receive approval from the CRTC:
A Canadian pay-television pornography channel — which is pledging to show least 50 per cent domestic content at night — has been approved by federal regulators this week, but it must now try to convince cable and satellite companies to carry the service.
The digital channel, which is to be called Northern Peaks, was approved Wednesday by the Canadian Radio-television and Telecommunications Commission, after Alberta-based Real Productions first applied for the licence in October, 2007.
In its application, the company said the proposed service would be "Canada's first adult video channel offering significant Canadian adult content." Northern Peaks will produce its own movies, in addition to events and series from Canada, the company told the regulator.
"During each broadcast year, the licensee shall devote not less than 50 per cent of the evening broadcast period to Canadian programming," say CRTC documents outlining the decision.
Before Northern Peaks will be given its licence, though, it must show the CRTC that at least one cable or satellite carrier has agreed to pick up the service. The channel has three years to find an agreement or risk losing the licence.
An announcer on one radio station to which I was listening during my commute said,
The Canadian content will appeal to Canadians by giving them a sense that they might even see some of the stars at their local grocery stores.
To which the co-announcer responded,
Which stores?
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